So, your business is expanding, and you need to reach a whole new set of customers. This means having to identify who these new target customers are. Once you’ve done that, here’s how to reach out ...
Do you want your business to be seen by more people? Do you want a place on the bigger market? Of course, you do. We all want to be successful but how do we get there. It all comes down to marketin...
Making the most out of your business website does not require that much work. You simply need the right advice and guidance from the experts. Luckily for you, we’ve come up with some basic tips and...
Selling products online is a great way to support your business. There is a world of opportunity out there, and many bedroom entrepreneurs have gone on to make millions. Whether you’re a handy pers...
The keys of a marketing program that builds lasting relationships with customers and protecting profit margins. Marketing one-to-one based on the idea of establishing a learning relationship wit...
You’ve all heard of YouTube. You’ve probably watched a video there already today. Perhaps you used it to listen to music or used a tutorial to learn a new skill. In all likelihood, you’ve probably ...
Customer satisfaction Have pleased or fully satisfied customers is one of the key success factors in business. Any organization that wants to understand what your customers think about your pr...
"We often think that good digital strategies belong only to large companies or startups with many resources: false! Any business however small, can build a successful marketing strategy, if you fol...
The market research is the process through which certain information is collected from the market, this information is analyzed and, based on this analysis, decisions are made or designed strateg...
Market segmentation is to segment or divide the total market that exists for a homogeneous product in different submarkets composed of consumers with similar characteristics, and then select from a...
You may not realise that technology can be a wonderful resource for a small business like yours. We are here to show you how. Whether you are looking to market your business effectively or keep it ...
Everyone talks about the first year of a new company or new SMEs. It is common knowledge that 90% of new businesses fail. “If you can spend the first year are on the other side.” Say out there. ...
Many people often think that marketing is only related to the promotion or advertising a business, but the fact is that the promotion and advertising are just two of the many aspects covered by the...
There are many different marketing techniques you could use to promote your company. The trouble is that most of them will not provide a healthy return on your investment. You need to take some tim...
The front page of Google is the holy grail for most online entrepreneurs. It is the gateway to huge traffic. That means more customers, more conversions, more profit. As you would expect, getting o...
When businesses aren’t successful, they have a limited amount of time to turn things around. Continued failure means the business needs to wrap up and fold, or continue to go into debt until credit...
Around here, we are all about marketing your business and what you should have realised is that marketing is all about attracting customers. But, the best possible way to get customers interested i...
Having a real relationship with your customers is vitally important, so here are 5 great ways you can interact better with them. Make Interactions Easy The first place to start is by lookin...
