Through business process outsourcing, companies are able to streamline their operations and lower costs. Certain work processes are outsourced at a fraction of the cost of in-house counterparts. Not only are resources saved but company management time is freed up, as well, to enable them to focus their attention to core business competencies, maximizing the company’s specialization and leveraging income and profit.
Back Office and Front Office Procedures
Business process outsourcing is divided into back office procedures and front office procedures. Back office procedures are internal functions that include, among others, human resources administration, payroll, tax compliance, purchasing and disbursement, order entry, billing and collection, and cash and investment management. Front office procedures are external functions that include, among others, customer relations, marketing and technical support. This contributes to customer satisfaction, strengthens brand loyalty and increases market share.
Front office procedures are often handled by contact centers or call centers. Contact centers provide more comprehensive services beyond voice calls. Unlike call centers, contact centers use a multi-channel contact management platform where customer interaction may also be done over the web or through email, fax and even instant messaging.
Inbound and Outbound Calls
Contact centers handle either inbound or outbound calls. Inbound calls are calls from customers or employees of a client company. The calls are received by a help desk and, depending on the caller’s needs, are routed to the most appropriate persons to handle them. These calls are usually related to customer service needs, sales or technical support.
The contact center is bound by a service-level agreement with the client company, where service goals are stipulated. Several metrics are used in measuring performance, including first call resolution, average handle time and average queuing time.
Outbound calls are made by contact center associates to clients, customers or a lead list. This could involve telemarketing to prospects or current customers, or collections on overdue bills. The interaction is often recorded or tracked by special programs.
Business Process Outsourcing in the Philippines
Business process outsourcing in the Philippines offered by Web Dot Com includes software development and maintenance, animation and graphic design, back office processes, and inbound and outbound contact center solutions. Contact center associates can set appointments, do customer profiling and acquisition, conduct business to business telesales, process credit cards, manage leads, manage customer relations and provide customer support and technical support.
Aside from business process outsourcing, Web Dot Com also offers comprehensive website development services, including web design, e-commerce solutions such as online store applications for online shopping and online payment, content management systems, advanced portal development and other custom programming, web based database programming, website maintenance and support, search engine optimization, search engine marketing and social media marketing.
Established in the Philippines in 1998, Web Dot Com has in the last ten years succeeded in positioning itself well as an ideal business partner for companies in its home turf, as well as in the United States, the United Kingdom, Australia, Germany, the United Arab Emirates, Korea, Hong Kong and the British Virgin Islands. It is committed to giving top quality service to fully support to its clients’ business growth, believing that the client’s success is its success.